We all know that it is very difficult for your mobile app to reach your customers as there are more than 5 million apps on the most leading app stores.
Most people today have multiple app options for their problems with this great number of mobile apps in the market. If you also want to create a mobile app, you should understand the battle is barely half when you have acquired a user. Retaining that user and ensuring long-term engagement is where the real challenge lies. To succeed, your app must offer continuous value, a seamless user experience, and stay ahead of competitors.
So, let’s discuss the expectations of users that they have with mobile apps.
Seamless and intuitive navigation: You and your team need to build an app that functions flawlessly. Nowadays, users want the app itself to guide them and tell them how to reach the point where they would like to reach within the app.
Highly customized & personalized offers and deals: As every user hates being spammed, so you should always send special deals or discounts to the right audience. You should send deals to those only who frequent the section, and not to those who rarely go there.
Clear and appealing onboarding experience: It has been well said that the first impression is the last one. Therefore, your first impression of your users is going to be the most important criteria for the success of your app.
Perfectly timed notifications: You should wait for the best time to send a notification when your users will be most likely to respond and be interested in your notifications. You can also run with some tests at different timings to gauge out their preferences.
Being heard and acknowledged: Like other customers, your app users also have a set of expectations. It will bring success to your mobile app if you will listen to the demands of your app users.
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